assess.one – AI-powered business operations platform

Workflow Template

Partnership Enquiry Contact Form Workflow

Public website partnership enquiry form with a lightweight workflow: captures the enquiry, confirms receipt by email/SMS, classifies and prioritises the opportunity, assigns it to a partnerships owner, tracks review and response, closes the enquiry once a next step is agreed or the proposal is declined, sends a closure confirmation, and requests brief feedback a day later.

This workflow is built for partnerships and business development teams who receive enquiries through a public website form and need a consistent way to triage them. It automates enquiry capture, confirmation messaging, AI-assisted classification and prioritisation with manual review fallback, owner assignment, and closure with feedback collection. The result is a structured intake process that reduces missed or delayed responses while keeping a clear audit trail of how each opportunity was handled.

Business Outcomes

  • Helps reduce time-to-first-response for inbound partnership enquiries
  • Supports more consistent prioritisation of high-value opportunities
  • Reduces manual admin through automated confirmation emails and SMS
  • Improves visibility into enquiry status from intake to closure
  • Makes it easier to capture feedback and identify process gaps

Workflow Steps

Steps

  1. 1
    Create Partnership Enquiry Recordcreate record

    Registers the submitted enquiry as a record.

  2. 2
    Set Status to Newupdate record

    Marks the enquiry as newly received.

  3. 3
    Send Confirmation Emailsend email

    Sends an immediate confirmation email to the submitter.

  4. 4
    Mobile Number Provided?

    Determines whether to send a confirmation SMS.

    phone_number: ""Send Confirmation SMS
    DefaultClassify Partnership Opportunity
  5. 5
    Send Confirmation SMSsend sms

    Sends a confirmation SMS since a mobile number was provided.

  6. 6
    Classify Partnership Opportunityai classification

    Categorises the enquiry to support routing.

  7. 7
    Route on Classification Confidence

    Sends low-confidence classifications to human review before proceeding.

    _ai_clf_classify_enquiry_needs_human_review: "true"Manual Category Review
    DefaultPersist AI Category
  8. 8
    Manual Category Reviewcreate task

    Internal reviewer confirms the category for a low-confidence classification.

  9. 9
    Persist Confirmed Categoryupdate record

    Saves the manually confirmed category to the record.

  10. 10
    Persist AI Categoryupdate record

    Saves the AI-assigned category to the record.

  11. 11
    Prioritise Opportunityai prioritisation

    Assesses urgency/value of the partnership opportunity.

  12. 12
    Route on Priority Confidence

    Sends low-confidence prioritisation to human review before proceeding.

    _ai_priority_prioritise_enquiry_needs_human_review: "true"Manual Priority Review
    DefaultPersist AI Priority
  13. 13
    Manual Priority Reviewcreate task

    Internal reviewer confirms priority for a low-confidence assessment.

  14. 14
    Persist Confirmed Priorityupdate record

    Saves the manually confirmed priority to the record.

  15. 15
    Persist AI Priorityupdate record

    Saves the AI-assigned priority to the record.

  16. 16
    Assign Partnerships/Commercial Ownerassign user

    Assigns the enquiry to the appropriate partnerships or commercial owner.

  17. 17
    Set Status to Under Reviewupdate record

    Marks the enquiry as under review by the assigned owner.

  18. 18
    Review and Respond to Enquirycreate task

    Owner reviews the proposal, responds to the submitter, and records the closure outcome.

  19. 19
    Set Status to Respondedupdate record

    Marks the enquiry as responded before closing it.

  20. 20
    Route on Closure Outcome

    Closes the enquiry with the correct final status based on the agreed outcome.

    closure_outcome: "Next Step Agreed"Close Enquiry - Next Step Agreed
    closure_outcome: "Declined"Close Enquiry - Declined
    DefaultClose Enquiry - Next Step Agreed
  21. 21
    Close Enquiry - Next Step Agreedupdate record

    Sets final status when a next step has been agreed with the submitter.

  22. 22
    Close Enquiry - Declinedupdate record

    Sets final status when the proposal is declined.

  23. 23
    Send Closure Confirmation Emailsend email

    Notifies the submitter that their enquiry has been closed.

  24. 24
    Wait 1 Day Before Feedback Request

    Pauses for one day before requesting feedback.

  25. 25
    Send Feedback Requestrequest external input

    Requests brief feedback from the submitter after closure.

Fields

  • Contact Name*
  • Organisation*
  • Business Email*
  • Phone Number (optional)
  • Partnership Type*
  • Website (if relevant)
  • +6 more fields

Forms

Partnership Enquiry

7 fields

Data Views

All Partnership Enquiries

contact_name, organisation, partnership_type, enquiry_category +2 more

Dashboard Widgets

Enquiry Pipeline SummaryEnquiries by CategoryRecent Partnership Enquiries

Recommended integrations

Setup the following integrations to extend workflow capability.

  • Send SMS in the workflow

    Twilio logoTwilioAWS SNS logoAWS SNS
  • Send email in the workflow

    AWS SES logoAWS SES
partnership enquiry formpartnership inquiry formbusiness partnership formpartner contact formstrategic partnership enquiry

Similar Workflows

Similar Categories

FAQs

Why should we automate partnership enquiry intake instead of handling it manually via email?

Manual email handling makes it easy for enquiries to sit unread or get inconsistent responses, especially when volume grows or multiple people are involved. This workflow captures every enquiry into a structured record, sends immediate confirmation, and routes it to an owner based on classification and priority, which helps reduce the chance of opportunities falling through the cracks. It also creates a consistent record of how each enquiry was assessed and closed.

What is the ROI of using this workflow compared to an ad hoc process?

The main return comes from time saved on manual triage, faster response times to potentially valuable partners, and fewer enquiries lost to inbox overload. Because the template is ready to use, teams avoid the cost and delay of building a custom intake system, and can start measuring response times and closure rates almost immediately. Over time, the classification and priority data also helps identify which enquiry types are worth prioritising.

How long does it take to get this workflow live?

Publishing the template takes minutes inside assess.one — there is no lengthy implementation project or software installation required. Once published, the partnerships team can start receiving and processing enquiries through the live workflow immediately. Customisation of steps, roles, or notifications can be done directly in the platform before or after go-live.

Can we customise how enquiries are classified and prioritised?

Yes. The workflow uses AI-assisted classification and prioritisation with a confidence-based routing step, so low-confidence results are automatically sent for manual review instead of being auto-persisted. Categories, priority levels, and the confidence thresholds that trigger manual review can all be adjusted inside assess.one to match your team's criteria.

Who needs access to this workflow, and how are roles assigned?

Typically, a partnerships or commercial team lead needs visibility into all enquiries, while individual owners need access to enquiries assigned to them. The 'Assign Partnerships/Commercial Owner' step routes each enquiry to the appropriate person, and access permissions, notifications, and approval logic can be configured directly within assess.one to match your team structure.

What happens if the AI classification or priority scoring has low confidence?

The workflow includes dedicated routing steps — 'Route on Classification Confidence' and 'Route on Priority Confidence' — that send low-confidence results to a manual review step rather than persisting them automatically. A team member confirms the category or priority, which is then saved as the confirmed value. This helps balance automation speed with accuracy for enquiries that are harder to classify.

How is enquiry status tracked from submission to closure?

Each enquiry moves through defined statuses — New, Under Review, Responded — that are set automatically as the workflow progresses. The 'Route on Closure Outcome' step determines whether the enquiry closes because a next step was agreed or the proposal was declined, and a closure confirmation is sent either way. This gives teams a clear, auditable view of where every enquiry stands at any point.

Does this workflow support compliance or audit requirements around partnership decisions?

The workflow creates a structured record for each enquiry, including classification, priority, assigned owner, review outcome, and closure reason, which supports internal audit and reporting needs. Because manual review steps are built in for low-confidence AI outputs, there is a documented human decision point rather than a fully automated black-box process. Access and notification settings can be configured in assess.one to align with your organisation's approval requirements.

How does the feedback request step work, and can we change its timing?

After an enquiry is closed, the workflow sends a brief feedback request approximately a day later to gather input on how the process was experienced. The timing, message content, and recipient logic for this step can be adjusted directly within assess.one to fit your team's preferred cadence and tone.

What integrations does this workflow support for notifications?

The workflow sends confirmation emails and, where a mobile number is provided, confirmation SMS messages, both configured within assess.one rather than through separate third-party development. Additional notification channels, such as Slack alerts for new high-priority enquiries, can also be set up directly in the platform to fit existing team communication habits.

Ready to use this workflow?

Create a free account and customise this workflow for your business.

Partnership Enquiry Intake & Response Workflow | assess.one